When I was younger, my bedroom walls were covered with Absolut vodka advertisements of the varying bottle silhouettes which I had torn out of magazines. I loved the simple iterations on a consistent design.
With the explosion of the internet I began collecting images online. In 2008, I launched coletrickle as a digital mood board to showcase the endless library of pictures that overtime I had right-clicked and selected “Save Image As." Then Pinterest came along and everyone had a mood (board).
Based in London, the brand is operated and curated by Clark Winter.